December 2019
Price: £95 PLUS VAT
Format: DOWNLOADABLE PDF
The seminar began by addressing fundraising, sponsorship, and sector collaboration. Discussion centered on the ongoing debates around the ethical dimension to fundraising in the sector and latest developments in corporate sponsorship of the arts. Delegates shared their thoughts on how the growth of collaborative partnerships in the sector could help organisations achieve operational excellence and be more financially resilient in the face of tighter budgets.
Attendees assessed the potential of software that facilitates collaboration and information sharing between arts organisations, and supports ticketing, marketing, and fundraising for cultural organisations.
Delegates also looked at the role of technology in researching and supporting innovation in arts and culture. In the context of the Culture is Digital update from government, delegates surveyed the progress in addressing the skills gap and improving innovative applications of new technologies as well as opportunities for future development.
Further sessions discussed developing new approaches to widening engagement, enticing the engagement of young people and creating new experiences for audiences, thereby increasing revenue for organisations. next steps to tackling inequality of access to publicly funded culture and combating the challenges for engagement of young people with the arts both within and outside of the education system.
The conference provided an opportunity for discussion on what more can be done to support creative and cultural organisations in undertaking research and development - including mitigating the financial risks through funding, access to knowledge from industry experts, and advice on how to make creative innovation commercially viable.
Furthermore, delegates contemplated how best to develop the cultural workforce, identifying skills development and nurturing creativity as crucial in achieving this goal. Delegates looked at addressing skills shortages in the creative industries to encourage a more diverse group of young people to enter the sector, thereby developing a broader talent pool to draw on, and ensuring that the sector is providing young people with the skills they need.
