May 2016
Price: £95 PLUS VAT
Format: DOWNLOADABLE PDF
Taking place against a backdrop of shifting consumption trends and market dynamics underpinning the supply of children’s media content, this seminar offered a timely opportunity to consider the future for the UK children’s content industry.
Sessions assessed latest strategies for investing, commissioning and distributing linear and non-linear children’s content and the associated commercial opportunities and challenges for monetising content across online, mobile, apps and on-demand platforms.
Further sessions considered the future role of PSBs as commissioners and producers of original content in anticipation of the next Royal Charter, and policy options going forward in the context of Ofcom’s PSB report to incentivise the commercial PSBs to create more original, UK-centric content.
Ahead of CAP’s consultation into advertising directly to children and around children’s content, delegates examined the potential impact on the industry in terms of funding and quality if rules are tightened.
