Morning, Thursday, 10th October 2019
THIS EVENT IS CPD CERTIFIED
This seminar will discuss the priorities for meeting high fat, sugar and salt (HFSS) reduction targets in the UK.
The agenda and keynote speakers
- Next steps for HFSS policy in the UK - with Vicki Coulton, Childhood Obesity, Global and Public Health Group, Department of Health and Social Care;
- Meeting deadlines for sugar and calorie reduction - with Dean Hochlaf, Researcher, Work and Welfare Team, IPPR;
- Regulating the food environment - with Hilary Ross, Executive Partner and Head of Retail, Food and Hospitality, DWF;
- Broadcasters, marketing and HFSS advertising regulation - with Magnus Brooke, Director, Policy and Regulatory Affairs, ITV;
- Practicalities of regulating in-store HFSS product placement and promotional offers - with James Lowman, Chief Executive, Association of Convenience Stores;
- Reformulating popular products - nutritional content, customer reaction, challenges and lessons learnt - with Dr Sue Gatenby, Senior Director, Nutrition Sciences, PepsiCo; and
- Local initiatives, innovative planning processes and public health - with Councillor Asher Craig, Deputy Mayor, Communities, Equalities and Public Health, Bristol City Council.
Further sessions on
- Promoting healthy choices in-store;
- HFSS product taxation - consumer response to the sugar tax and the potential for further measures; and
- Promoting healthy, balanced diets - nutrition labelling, portion sizes and out-of-home.
HFSS product reformulation, taxation and consumer engagement
Sessions bring out latest thinking on the practical challenges of product reformulation.
We expect discussion on reducing HFSS content of popular products whilst engaging with consumers and overcoming cost barriers to reformulation - including issues and options for smaller manufacturers with lower capacity in rapid and effective response to changes in regulation and industry practice.
Delegates will also discuss options and the possible scope of further government intervention and voluntary agreements.
It comes with:
- the Chief Medical Officer asked to review what more is required to meet the Government’s target of halving child obesity by 2030;
- the impact being felt of the tax on sugary drinks; and
- calls for further government regulation on HFSS and ultra-processed food products.
Assessing further options for regulation in the food environment
Attendees will consider the role of broadcasters, media and marketing and the future of HFSS advertisement regulation - with the UK Nutrient Profiling Model review expected shortly that will determine which products are considered unhealthy.
We expect discussion to draw on responses to the two recently closed consultations on advertising restrictions for HFSS products and in-store HFSS product placement and promotions.
Delegates will also assess the practicalities involved in regulating in-store product placement and promotional offers and the wider role of retailers in promoting healthy choices - as well as what more should be done to improve the nutritional content of own brand ranges and products made in-store.
Learning from latest local awareness initiatives and strategies
Further sessions look at local initiatives for boosting community awareness of HFSS, and include case studies from those who have developed healthy eating partnerships and strategies as well as those who have developed innovative planning processes, powers and advertising restrictions.
We also expect discussion on what can be learnt from initiatives such as Scotland’s diet and healthy weight plan - which includes proposals to develop a code of practice with local authorities, transport and media for HFSS advertising restriction - and the impact of the London Food Strategy which included a plan to ban junk food advertisements on the Transport for London network.