Morning, Thursday, 30th November 2017
Sixty One Whitehall, London SW1A 2ET
THIS EVENT IS CPD CERTIFIED
This timely seminar assesses the future for monetising digital content across sectors including music, screen, publishing and radio.
With Digital Adspend surpassing TV, and streaming online set to outstrip physical music sales in 2017, delegates will discuss the next steps for developing digital platforms and growing digital revenues, including how industry can utilise new technologies and personal data to target audiences and develop new content in line with forthcoming EU GDPR.
In the wider policy and commercial context, sessions examine latest thinking on protecting the value of content, looking at issues of copyright and piracy, fake news, advertising strategies and data use, and the implications of Brexit on regulation and international trade.